Seafood is an “under developed market”…..

“Opens up possibility to disrupt a whole category”….they say. What a load of tosh…

Aquaculture disrupted the seafood category and now supplies over 50% of seafood.

These sort of stories are more like riding on the coat-tails of aquaculture’s success.

Of course if your baseline is zero a small increase is still a huge growth.

But can other protein sources grow over 7% per year for 30 plus years and with no end in sight – like aquaculture has done? 

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