Best Aquaculture Practices new logo – big prominant fish head!!

Oh dear.

Just when shrimp aquaculture is leading the move away from being associated with fishing and even fish in fishmeal in comes BAP with a big fish head on logo.

Does this show the intent and direction of BAP.

Will shrimp certified with a fish head put off customers?

I should a Coco….

Well maybe other certifications will now take lead as BAP may become less relevant to shrimp.

It also shows how a certification movement initially developed closely and sponsored by the shrimp sector has been taken over by fish heads…