UK shoppers switching from fresh to frozen prawn…

Makes sense – cheaper, better quality when frozen (quality locked in), food safety higher as bacterial degredation stopped/slowed.

What is there not to like?

https://www.bbc.co.uk/news/business-63832753

Online grocer Missfresh in meltdown – top selling item in China – frozen prawn…!

The surprise for many being that frozen IS a massive big seller in China market…live…well maybe in restaurant.

https://www.seafoodsource.com/news/premium/business-finance/chinese-online-grocer-missfresh-in-meltdown